Today’s most effective sales leaders realize that CRM alone cannot meet the dynamic needs of our web-centric, buyer-empowered world. In response, they’re expanding their CRM
About John FakatselisJohn Fakatselis is the Chief Operations Officer at Accent Technologies. Guided by the sales enablement principles that drive Accent’s products and services, John oversees the strategies and operations that culminate in the success of the company. In the past, John has held senior and executive management positions leading engineering, operations and business teams.
Your marketing team has an incredibly important job: to keep your clients pleased and signing, and your prospects engaged and biting. And in the age
It takes an entire arsenal of marketing materials to delight each buyer and satisfy all selling situations. Given the
Close more high-value deals by reclaiming time lost on low-quality opportunities.
Prioritize to convert.
The real value in prioritizing opportunities is increased conversion rates. When
Catch buyers in their moment of interest
One easy way to impact revenue is to improve the responsiveness of your sales team. This
A proven differentiation strategy helps you stand out from the competition.
Differentiation is one of the most (if not the most) critical tenets
A major client performed a Green Belt study and found that their sales reps were only using 5% of the material
Take this statistic into consideration: As much as 40% of a sales rep’s time is spent creating presentations, customizing messaging and preparing for pitches.
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