PALO ALTO, CALIFORNIA DECEMBER 02, 2016
Accent Technologies, the leading global provider of sales enablement software and services, has been named one of the hottest sales enablement vendors of 2016. The study, published by independent research firm Aragon Research, was conducted to identify the six vendors that provide tools to help sales organizations sell more effectively and more predictably.
In the report, Aragon cited the following Accent Technologies features as key differentiators:
- Powerful content management and personalization capabilities
Within the Accent platform, marketing teams can streamline content management and sales teams can easily find and customize materials to be hyper-personalized for each buyer.
- Guided selling functionality
Through intelligent content recommendations, dynamic sales plays and automatic coaching tips, sales reps can be easily guided through the sales process with the best activities to drive deals forward.
- Advanced analytics
The foundation of Accent’s sales enablement platform is based on advanced, comprehensive analytics that pull data from CRM, buyer and seller activities and more. Through analytics, Accent is able to surface sales intelligence to provide teams with a super clear picture of sales situations.
“Aragon Research’s report provides a unique perspective into how business leaders can leverage sales enablement tools to truly innovate their sales systems,” said Pete McChrystal, Accent Technologies CEO and President. “We’re flattered to be included among this list of exceptional technology vendors.”
About Accent Technologies, Inc.
Accent Technologies is the global leader in sales enablement technology. The SaaS company is passionate about helping organizations improve sales execution and streamline productivity. Through their sales enablement solutions, Accent Technologies gives companies a way to enhance the key revenue-generating activities that have the biggest impact on sales success—planning, preparing and engaging buyers. Their products are used by companies in more than 100 countries around the globe.
About Aragon Research
Aragon Research Inc. is a research and advisory firm that was founded in 2011 by Jim Lundy and Mike Anderson. Aragon Research focuses on high impact research and unmatched advice to help you make better technology and strategy decisions. The research team has over 50 years of combined business and technology experience.
Aragon Research does not endorse vendors, or their products or services that are referenced in its research publications, and does not advise users to select those vendors that are rated the highest. Aragon Research publications consist of the opinions of Aragon Research and Advisory Services organization and should not be construed as statements of fact. Aragon Research provides its research publications and the information contained in them “AS IS,” without warranty of any kind.