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This post is authored by Dave Stachura, Accent's Director of Sales Enablement Consulting.
Put your thinking cap on for a moment. I’m going to ask you a question, and I want you to really evaluate your answer. Is your sales process inefficient?
You may not have a clear answer. That’s okay. Hopefully, after reading this article, you’ll be able to answer definitively.
Inefficiency within your sales team can mean a lot of bad things for your company… higher operational costs, lower win rates, an increase in sales rep turnover… Yeah, bad things.
But when you look at it from the other side, you find that improving efficiency means very good things for your company. To put it simply, what happens when you improve sales efficiency is that sales capacity increases, meaning that each sales person is able to execute more sales activities. (more…)
