Don’t miss How Do Sales Winners Leverage Content? Tuesday. Oct. 17, 2017
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Organizations place great emphasis on content marketing and strategy as a way to generate quality leads for sales. This process is highly effective, but often shortsighted.
A truly effective content marketing campaign operates throughout the entire content cycle, from creation in marketing through usage in sales. The strategy of best-in-class companies moves beyond content marketing to take a comprehensive business approach: Content Selling.
If you haven't already, join us Tuesday, October 17, for How Do Sales Winners Lever Content? featuring Peter Ostrow from SiriusDecisions to learn proven methods to improve sales content utilization.