9 Great Quotes from SDSummit 2019

Sales AI:

“When we automate activities we don’t like doing, we can get back to creating, designing, engaging and disrupting. AI frees us up to do that.”

– Megan Heuer, VP of Research for SiriusDecisions

See Also: AI in B2B Sales: What You Need to Know

 

“Deliver dynamic relevance in real time. Successful reps share more relevant info sooner and much more frequently than their peers. AI comes to the forefront to help deliver dynamic relevance to everyone.”

– Isabel Montesdeoca, Service Director for Demand Marketing at SiriusDecisions

See Also: Sales AI Solves Low CRM Adoptions and Delivers Pipeline Visibility and Insight

 

Alignment:

“Our research reinforces that finding every day. Alignment matters — it is a team sport. You can have an amazing product, but if you don’t have the right go-to-market processes or systems, you can’t bring it to market… Alignment requires chemistry; it’s not good enough to be good. It takes every team in the revenue engine to be good together to outperform.”

– Marisa Kopec, VP of Innovation and Product Management

 

“An employee’s job is not done when they hit the boundary of another department, but when the customer gets what they need.”

– Peter Ostrow, Senior Research Director of Sales Enablement Strategies for SiriusDecision

See Also: Creating Sales and Marketing Alignment: An Accent Starter Guide

 

Visibility:

“What these trends point to is high-performing B2B organizations are going to be those that have clarity of what they’re doing and why. They apply smart applications of technology throughout their organizations… and do so with creativity and humanity.”

– Megan Heuer, VP of Research for SiriusDecisions

See Also: How to Improve Marketing ROI with Buyer Activity Visibility

See Also: Improve Marketing ROI Through Visibility Into Sales Activity

See Also: 5 Areas of Visibility Every Sales Coach Needs

 

Customer Success:

“The future belongs to businesses that respect and engage customers. Engaging customers is key to growth in the future.”

– Megan Heuer, VP of Research for SiriusDecisions

See Also: How to Build Meaningful Connections with Your Clients: The Basics

 

“Marketers must use their customer data for the customer’s good, not just their own,”

– Megan Heuer, VP of Research for SiriusDecisions

See Also: The Definitive Guide to Relationship Intelligence

 

“Companies will need to make listening to customers their superpower if they want to thrive.”

– Megan Heuer, VP of Research for SiriusDecisions

See Also: Part 1: Mastering Client Communications

 

“Only inspired employees can inspire customers.”

– Isabel Montesdeoca, Service Director for Demand Marketing at SiriusDecisions

 

Check out the context of some of these quotes in the DemandGen Report’s article summarizing the key note sessions. Or subscribe to our blog for more sales enablement topics and content.

See Sales Enablement in Action

2019-05-14T13:54:25+00:00

Leave A Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Send this to a friend