sales enablement Archives | Page 11 of 13

Sales Planning: Analysis Matters For Sales Reps

Our current series kicked off with an introduction to the sales enablement formula for sales reps, along with an overview of its main variables: planning, preparing and engaging. To make sense of it all, we’re zooming in on each element that plays into those variables. Our last post dissected the visibility element of sales planning. In this post, we’ll anatomize the second element that makes planning tick: opportunity analysis.

Sales planning: visibility, ANALYSIS and prioritization.

Opportunity analysis (i.e., sales analysis) is probably the most important but often overlooked step in the planning process. Top sales reps think critically by nature, but not everyone has that intrinsic eye for analytical processing.

Sales analysis drives the opportunity strategy and lays the foundation for that third element in sales planning, prioritization. But remember: As we mentioned before, proper analysis is only possible with visibility across the sales pipeline.

To evaluate their opportunities effectively, a sales team needs access to critical information: unhindered insight that paints a clear and complete picture of the entire sales landscape.

When planning the sales strategy, analysis matters.

Here’s how a Sales Enablement Platform opens the door for opportunity analysis to catalyze sales success:

Sales visibility, unlocked.

Buying team, in focus.

Full history, no mystery.

Opportunities, checked for health.

Opportunities, scored for strength.

Next element to dissect:
Stay tuned to examine the third step in sales planning: PRIORITIZATION.

Fill out the form below to see how a Sales Enablement Platform gives your reps the analytical eye for sales success.