Accent Technologies Recognized as Top Marketing Tool of 2016

Accent Technologies, the leading global provider of sales enablement software and services, has been named one of the top marketing tools of 2016.

The guide was published by Smart Selling Tools, a consulting firm that aims to aid businesses in sales performance improvement. The companies mentioned in the Top Marketing Tools of 2016 Guide are considered the industry innovators whose products are “bridging the divide between Marketing and Sales initiatives.”

Of all the products and solutions available in the B2B marketing industry, 28 businesses were highlighted for their top-notch offerings ranging across account based marketing, social selling, content marketing, and more.

“In an industry with so many effective marketing enablement tools available, we’re honored to have been included in this list of top tools,” said Pete McChrystal, Accent Technologies CEO and President. “Our company has always been hyper-focused on creating and enhancing a platform that satisfies the main needs for sales and marketing teams in the most streamlined way possible, and it’s wonderful to see those efforts recognized.”

Accent Technologies was featured in the Content Marketing & Selling category. Their sales enablement platform offers a comprehensive solution for both sales and marketing teams, making it easy to manage content and use it effectively via the following features:

• Centralized Content Library Accent makes it easy for sales reps and marketers alike to find, personalize, and send the right material instantly via their cloud-accessible library and powerful search tools.

• Team Collaboration Functionality Getting your sales and marketing teams on the same page has never been easier. Through centralized deal rooms and other enablement tools, reps and marketers can align their efforts for the most impact on opportunities.

• Content Analytics Accent’s sales enablement platform doesn’t just track all content usage automatically. Its powerful analytics engine uses that valuable data to offer insight and intuitive reports on which content is most effective in the sales process, enabling businesses to prove marketing ROI.

To read the full report, visit www.smartsellingtools.com. For more information about Accent’s sales and marketing tools, call 1-800-771-6011.

About Smart Selling Tools, Inc.

Smart Selling Tools, Inc., is an analyst and consulting firm that specializes in sales productivity and sales performance improvement through the use of smart sales tools. Businesses of all sizes can find suggestions and reviews for sales and marketing software along with great resources to learn about revenue generating tools.